Don’t Miss Our 2021 Make it Big Ecommerce Conference

Make it Big is back — with more ecommerce legends and global thought leaders than ever before.  

Join us on September 14-15, 2021 for our fourth-annual ecommerce conference and learn how to exceed shopper expectations with actionable advice from the industry’s foremost experts. 

What Is Make it Big?

Hosted by BigCommerce and sponsored by Google, Make it Big is a free two-day virtual event for entrepreneurs, retailers and ecommerce professionals looking to unlock their growth potential.

What Will You Learn?

At our 2021 Make it Big conference, our top-tier speakers will discuss today’s most relevant topics, from digital innovation and customer experience to emerging global markets and social commerce. You’ll get exclusive access to proven growth strategies and real-world success stories designed to help empower you to create ecommerce experiences that captivate and convert.

Meet Our Lineup

Dive headfirst into exclusive content from our powerhouse lineup of renowned industry leaders like Mark Cuban, Ann Handley, Neil Patel, plus Justin Wang of LARQ, Chris Van Dusen of CBDistillery, and so many more.

You won’t want to miss this year’s keynote speakers: 

Mark Cuban: Disruptive Innovation and Investing for Growth

Mark Cuban first appeared as a “Shark” on the ABC show Shark Tank in 2011, becoming the first ever to live Tweet a TV show. He’s been a star on the hit show ever since, and is an investor in an ever-growing portfolio of small businesses. In addition to Shark Tank, Cuban acquired the Dallas Mavericks in 2000, overseeing them compete in the franchise’s first NBA Finals in 2006 — and becoming NBA World Champions in 2011. They are currently listed as one of Forbes’ most valuable sports franchises.

“It doesn’t matter how many times you fail. You only have to be right once and then everyone can tell you that you are an overnight success.” – Mark Cuban

Don’t miss Mark’s keynote session on September 14, Disruptive Innovation and Investing for Growth, hosted by BigCommerce’s very own Chief Financial Officer, Robert Alvarez. In this session, learn about Mark’s entrepreneurial journey, shifting customer expectations and what goes into building a successful business.

Mary Ellen Coe and Bill Ready, Google: Harnessing the Power of AI to Sell More

As President of Google Customer Solutions, Mary Ellen Coe oversees the global ads business for mid and small businesses, serving millions of customers and thousands of partners worldwide. Her team helps businesses get online and grow, as well as the acquisition of new customers and channel partners for Google Ads and YouTube. Prior to joining Google in 2012, she was a Partner with McKinsey & Company leading Consumer Marketing and Sales in North America. She spent 11 years prior in marketing and brand strategy, helping leading brands expand their global reach. She currently  resides in Los Altos Hills, California with her husband and two daughters. 

As Google’s President of Commerce, Bill Ready is responsible for leading the vision, strategy and delivery of its commerce products. Prior to Google, Bill was Chief Operating Officer for PayPal, responsible for product, technology and engineering. He came to PayPal with the acquisition of Braintree in 2013, where, as CEO, he and his team helped build one of the most innovative and influential startups in the payments industry. Braintree developed industry-leading payment solutions that power businesses like Uber, Airbnb, Houzz and HotelTonight.

A veteran of the payments industry, he served as president of iPay Technologies in 2008, guiding the company through a period of rapid revenue and earnings growth and its sale to Jack Henry & Associates in 2010. He also worked as a strategy consultant for McKinsey & Company and was an early engineer at two other successful start-ups: emphesys (merged with Humana in 2001) and Netzee (IPO November 1999). Bill holds an MBA from Harvard Business School where he was an honors recipient and a bachelor’s degree in information systems and finance from the University of Louisville.

Join Mary Ellen and Bill’s keynote session, Harnessing the Power of AI to Sell More, on September 15, 2021. In this session, experts from BigCommerce and Google will discuss the state of digital shopping — including leading industry trends and the role data and AI technology play on the road to success. Discover how to harness your online strategy and create personalized shopping experiences, optimize operations and drive revenue growth.