“With the rise of social commerce, direct-to-consumer purchases and acceleration of ecommerce, brands require omnichannel expertise that meets the needs of the modern consumer. This partnership with BigCommerce reflects WPP’s commitment to continue to develop a unique commerce offering for our clients.”

“Whether through price lists, customized commercial quotes or tax support, BigCommerce’s native functionality and extensive partner app marketplace delivers the hybrid B2C and B2B capabilities we needed to tailor our site to our diverse audiences.”

“We needed speed. We needed flexibility. We needed connectivity, but most importantly, we needed to demonstrate the viability of digital. BigCommerce had what we were looking for and it was cost effective, too.”

“Magento and WebSphere were two of the other ecommerce platforms we looked closely at, but when it came down to pricing, configurations, and functionality, we decided that BigCommerce was the right choice for us. As we got into the development process, we really liked that we had access to people at the highest levels of the BigCommerce team that could help us work through things.”

“Magento and Shopify were casually looked at, but didn’t make the final cut. They are super expensive and we didn't get the impression they have the overall feature set combined with support and flexibility that we were looking for. Every ability we thought of could be accomplished through BigCommerce.”